• Tarpon Season -Time for Brute Force

    See the Brute Force
  • The Banshee is here

    Buy now
  • Defy Accuracy & Distance with the Sniper

    Sniper Rod
  • Redefine Power with the Assault Rod Line

    Shop Assault
  • Take the Fight to the Bass with the LMG

    Shop LMG Rods

Tarpon Season -Time for Brute Force

See the Brute Force

The Banshee is here

Buy now

Defy Accuracy & Distance with the Sniper

Sniper Rod

Redefine Power with the Assault Rod Line

Shop Assault

Take the Fight to the Bass with the LMG

Shop LMG Rods
  • Custom Inshore Rod

    Build now

Custom Inshore Rod

Build now
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Bull Bay Headquarters

611 Schoolhouse Road
Lakeland, Florida 33813

Mon - Fri, 10am - 6pm

Saturday 10am - 2pm

Directions