• NEW ICE BLUE Reel Animals Rods!

    Shop Now!
  • NEW BANSHEE SIZES AVAILABLE!

    Shop now!
  • Catch more Bass with the LMG!

    Shop Now!
  • Get the best BANG for your buck with the Infantry!

    Shop Infantry
  • Big game beware - They have arrived

    Get yours now!

NEW ICE BLUE Reel Animals Rods!

Shop Now!

NEW BANSHEE SIZES AVAILABLE!

Shop now!

Catch more Bass with the LMG!

Shop Now!

Get the best BANG for your buck with the Infantry!

Shop Infantry

Big game beware - They have arrived

Get yours now!

Featured Rods

Bull Bay Headquarters

611 Schoolhouse Road
Lakeland, Florida 33813

Mon - Fri, 10am - 5pm

Saturday 10am - 2pm

Directions